Why Pro-Soda-Tax Ad in Bay Area Is Misleading, Part II

The November ballot in Oakland and San Francisco will feature proposals for a soda tax in each city, known as Measure HH and Proposition V, respectively, which would charge soda distributors an additional one cent per ounce of soda they sell in each city (or $2.88 per case). The tax would also apply to the distribution of other sugar-sweetened drinks.
In September, I showed that soda-tax advocates, including Michael Bloomberg, are lying to the public when they say in their television ads and political flyers that “it’s not a grocery tax, it’s a soda tax.” In fact, Oakland and San Francisco grocery

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